Digital Marketing

Strategize. Design. Navigate the Digital World With NU.

Dive into the dynamic world of online strategies, content creation, and data-driven decision-making. Join us and unleash your potential to drive success in the digital era.

Led by industry experts, our program is designed to equip you with the latest tools in digital marketing. From social media mastery to SEO expertise, you’ll gain hands-on experience and real-world insights that will set you apart in the competitive digital landscape.

Get certified before graduation: our Digital Marketing program at NU allows you to get certified in Google Ads, Google Analytics, and HubSpot, Additionally, we have partnered with Digital Marketing Institute to provide more certification opportunities to our students.

Learn More About Our Programs

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LEARN MORE

Students mingling at the Distinguished Women Awards

American Marketing Association

The AMA has collegiate and professional chapters throughout the country. Members participate in a number of marketing and business-related events in the areas of community service, fundraising, internal/ external communications, professional development, membership and chapter operations.

Join The chapter

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American Advertising Federation

Members of the AAF become part of a talented community with access to connections, resources, and professional development to help you become and stay successful in the advertising industry.

Previous Bauveric Contest winner pictured with the Northwood University academic seal

Bauervic Pitch Competition

Students present a business idea to win start-up funding. This business start-up competition is made possible by a generous gift from the Charles M. Bauervic Foundation.

Northwood By The Numbers

Leave Your Print. Lead The Pack.

Northwood University is an international leader in free-enterprise education.

Certifications offered within this program

19%

Expected job growth for Digital Marketing between 2021 – 2023 (Forbes)

1 in 3

Northwood graduates are business owners

40+

Student run clubs & organizations

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Featured Courses

What will you learn in the Digital Marketing minor at Northwood University?

What Jobs Can You Get with a Digital Marketing minor?

Digital Marketing can be found in almost every industry. Students often look for internships or employment opportunities on a local and global level.

Titles held by some of our alumni include:

Content Strategist
SEO & SEM Specialist
Digital Marketing Managers
UX Designer
Social Media Manager
Marketing Specialist

Earn A Certification

At NU, we set our graduates up for success in their future careers. Multiple digital marketing certifications are offered to give students a competitive edge. Earn more than just a degree from Northwood.

Advertising

Google Ads

CRM Program

HubSpot

digital tool

Google Analytics

Digital Marketing Institute

Northwood University has partnered with Digital Marketing Institute in order to provide expert, up-to-date content for students that provides them with the opportunity to earn certification.

Certifications Offered:

CDMA-Social Media
CDMA-E-Commerce
CDMA-Essentials
CDMA-Strategy

shaping tomorrow

Influential Impact Makers

Person standing in front of a plain wall, wearing a nametag and a black shirt with checkered pants, smiled and posed with one hand on the waist, embodying the confidence of a digital marketing professional.

I chose the minor because of the job opportunities and the potential for career growth as the field advances. I enjoyed the hands-on learning in the program. I learned Google Analytics, Microsoft Power BI, developed a digital marketing campaign, and earned three certifications.

– Heather Bourdeau

Get in touch