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Leadership 2.0 registration deadlines Friday

August 10, 2023

The University of Aftermarket, through Northwood University, is accepting registration for this year’s Leadership 2.0 series.

“Leadership 2.0 consists of robust discussion and learning related to the challenges and opportunities confronting the automotive and heavy-duty aftermarket,” stated Dr. Thomas Litzinger, executive director of the University of the Aftermarket and the industry chair for aftermarket education at Northwood University.

The Leadership 2.0 experience includes a blend of industry research and market analysis, lively discussion and debate on the challenges confronting the light vehicle and heavy-duty aftermarket, competitive strategies, interpersonal communication skills, contract negotiations, conflict resolution, organizational culture, cyber-security best practices, insight into supply chain solutions, and other challenging and evolving industry topics and trends.

The program Leadership Development 2.0 is designed for mid-level to upper-level managers who want to enhance and develop their leadership skills. 

“Professionals searching for direction and guidance on how to become a better leader, develop enriched communication, people skills, assess improved cyber-security, and supply chain, sales management, and organizational culture techniques should attend this series,” Litzinger added.

Leadership 2.0 is facilitated by Northwood faculty, senior aftermarket executives, and industry leaders. The program is comprised of two, five-day sessions. Session I is conducted at Northwood University’s Midland, Michigan campus at the Sloan Family Building for Aftermarket Studies. Session II’s location is to be determined at this time.

Students who complete this course will be able to: 

• Discuss the current and emerging trends within the automotive and heavy-duty aftermarket.

• Identify strategies to distinguish their organizations from the competition and dominate the marketplace.

• Debate best practices associated with cyber-security and supply chain governance.

• Compare the challenges connected with creating a vibrant organizational culture.

• Define values, beliefs, and behaviors.

• Debate methodologies surrounding conflict resolution and contract negotiation.

• Prepare team projects.

The series starts with Session 1 from Aug. 20-24 at Northwood University, 4000 Whiting Drive, Midland, Michigan.

The cost is $6,650 per attendee, including tuition, materials, snacks, and lunch. Students who complete the course will earn seven continuing education units (CEUs) toward their automotive professional designation.

To learn more, visit the course webpage at The deadline to register is Aug. 11, 2023.

Attendees under 40 are invited to a YANG (Young Auto Care Network) regional meet-up sponsored by the Young Auto Automotive Parts Services Group (APSG). The meet-up is set to take place from 7 to 9 p.m. at the Holiday Inn, 810 Cinema Drive, in Midland, Michigan.

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