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J. David Power III

January 1, 1993

Chairman and Founder J. D. Power and Associates – Agoura Hills, California

J. David Power, III, Chairman and Founder of J. D. Power and Associates, has spent 30 years in the automotive industry with the last 25 years as president of one of the most prestigious automotive marketing information firms in the world. Following his graduation from College of the Holy Cross in 1955, Mr. Power served four years of line officer duty aboard a Coast Guard icebreaker in the Arctic and Antarctic. In 1959, he earned his MBA from the University of Pennsylvania Wharton School of Finance. With automotive experience from Ford Motor, GM’s Buick division, GMC’s truck division, J. I. Case and McCullough Corporation, Mr. Power launched J. D. Power and Associates in 1968 specializing in marketing and research analysis. Today J. D. Power and Associates, headquartered in Agoura Hills, California, with offices in Detroit, Tokyo and Westport, Connecticut, is a premier source of customer satisfaction data and consultancies and has virtually every automobile manufacturer and importer among its clients. Their marketing analysis now includes the tire industry, medium and heavy duty trucks and copier machines. Mr. Power is a frequent speaker to many top management teams and boards of directors of virtually every U.S. and foreign automotive manufacturer. He recently received the Automotive Hall of Fame’s Distinguished Service Citation, awarded each year to the industry’s most accomplished leaders. “The big kick I get is making an impact and changing the way people see things.”