Fashion Marketing & Management/Management (Dual Major)

The dual major in Fashion Marketing & Management/Management (FMM) focuses on the highly complex world of fashion marketing. Fashion courses include textiles, fashion promotions, history of costume, buying, theory and practice, and apparel analysis. The program includes a career-related externship.

We Know Style

Northwood University's bachelor's degree program in Fashion Marketing & Management provides students with a solid background in the fashion industry through traditional course work and realistic experiences. Our goal is to prepare confident, highly qualified men and women for entry-level management positions.

Through student led organizations and board positions, the FMM students dress our committees. Fashion chairs work with the Northwood University International Auto Show and produce an annual Fashion Show enjoyed by students and by the Midland community.

Curriculum Guide 

Contact Information

Ms. Jill Ouellette, Chair
989.837.4260
Office: Sloan 125