Northwood Georgia Abbott to Present Program on Creativity at AAUW Luncheon

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This luncheon will take place on Thursday, February 21.
Georgia Abbott

Georgia Abbott

February 8, 2013

MIDLAND, MI – Georgia Abbott, director of the Alden B. Dow Center for Creativity & Enterprise (ABDCCE) at Northwood University, will be the guest speaker at the Midland branch of the American Association of University Women (AAUW) women’s issues luncheon. This luncheon will take place on Thursday, February 21, 2013, at the Valley Plaza Resort located at 5221 Bay City Road, Midland, from noon-1:00 p.m. Doors open at 11:30 a.m. and lunch will be served at noon. The cost is $15.00 and guests are welcome.

The theme of Abbott’s presentation is “Imagination & Creativity–Unleashing Your Ability to Innovate.” According to Abbott, the shortening of business life cycles, catalyzed by the severe global economic contraction of our time, has created an ideal environment for the expansion of creativity and innovation practices in enterprise, nonprofit organizations and government agencies. The power of imagination and creativity is the core of innovation. Abbott will explore the most effective habits and personal techniques of creative people and provide a better understanding of how businesses and organizations can pursue the creative ideas of their employees and volunteers.

Abbott holds a bachelor’s degree from Kalamazoo College in organizational psychology and a master’s degree from Northwood University’s DeVos Graduate School of Management. She is responsible for overseeing fieldwork consulting at the DeVos Graduate School of Management and the Non–Profit Sustainability Internship Program sponsored by The Dow Chemical Company.

Abbott worked for General Motors Corporation for 14 years in product development, vehicle operations and worldwide purchasing. After moving to Midland, she started her own entrepreneurial venture, The Children’s School of Music.

AAUW promotes equity, education and development of opportunities for women and girls that enable them to realize their full potential. This program is co-sponsored by AAUW Midland Branch and Society of Women Engineers. Pre-registration is required. For more information about AAUW and the luncheon, visit or


Northwood University is committed to the most personal attention to prepare students for success in their careers and in their communities; it promotes critical thinking skills, personal effectiveness, and the importance of ethics, individual freedom and responsibility.

Private, nonprofit, and accredited, Northwood University specializes in managerial and entrepreneurial education at three full-service, residential campuses located in southern Florida, mid-Michigan and northern Texas. Adult Degree Programs are available in eight states with many course delivery options including an online option. The DeVos Graduate School offers day, evening and weekend programming in Michigan, Texas and Florida. The Alden B. Dow Center for Creativity and Enterprise provides system-wide expertise in family enterprise, entrepreneurship, creativity and innovation, and new business development. International education is offered through study abroad and in Program Centers in Switzerland, China, Malaysia and Sri Lanka.