Northwood's 2012 International Auto Show Focuses on Optimum Ownership Experience in Vehicles

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The theme for this year's largest outdoor new car Auto Show is "Driving the Dream."

MIDLAND, MI – The annual Northwood University International Auto Show (NUIAS) features over 500 new domestic and imported cars, trucks, recreational vehicles, vans, experimental and specialty vehicles, plus various exciting automotive aftermarket products. The theme for this year’s largest outdoor new car Auto Show is “Driving the Dream.”

NUIAS General Chair Patrick Faber states, “This year’s theme, ‘Driving the Dream,’ focuses on the idea that with each vehicle sold, the buyer has a “dream” for that particular vehicle. The theme also expresses each vehicle’s ability to provide a unique experience by a product that fulfills the expectations of its buyer. By displaying such a wide range of vehicles, it is possible to showcase many dreams, whether it is to drive an exotic sports car, obtain basic transportation or enjoy the use of recreational vehicles.”

With approximately 50,000 guests annually, the NUIAS is an event for the entire family. Vice Chair Dave Miller comments, “Cars are an integral part of our lives that we depend upon every day. The show gives car buyers the opportunity to explore options that are perfect for them in a no-pressure situation which provides a more enjoyable experience for everyone involved.” Throughout the three-day event attendees indulge themselves in the vehicles of the future as well as reminisce with the vehicles of yesterday. The event, which includes a Classic Car Show on Sunday, October 7, is organized and executed by the students of Northwood University. The Auto Show will be held the weekend of October 5-7 on the Michigan Campus of Northwood University located at 4000 Whiting Drive in Midland.

Show hours are Friday, October 5, from 12 p.m. (noon)-6 p.m.; Saturday, October 6, from 9 a.m.-6 p.m.; and Sunday, October 7, from 10 a.m.-5 p.m.

The 2012 NUIAS will be featuring a variety of exciting vehicles. The newest products from manufacturers will be featured as well as brands like Fiat, which will appear at the Auto Show for the first time since it’s re-introduction to the North American automotive market.

Many exhibits will line the Mall Walk and offer a variety of food, information and entertainment.  The Auto Show is free of charge, offers free parking and is open to the public. For more information and a schedule of events, visit our website at, “Like” the Northwood University International Auto Show on Facebook or call 989.837.4823.


Northwood University is committed to the most personal attention to prepare students for success in their careers and in their communities; it promotes critical thinking skills, personal effectiveness, and the importance of ethics, individual freedom and responsibility.

Private, nonprofit, and accredited, Northwood University specializes in managerial and entrepreneurial education at three full-service, residential campuses located in southern Florida, mid-Michigan and northern Texas. Adult Degree Programs are available in eight states with many course delivery options including an online option. The DeVos Graduate School offers day, evening and weekend programming in Michigan, Texas, Florida and Switzerland. The Alden B. Dow Center for Creativity and Enterprise in Midland, Michigan, specializes in creative thinking and innovation development. International education is offered through study abroad and in Program Centers in Switzerland, China, Malaysia and Sri Lanka.