A Transformational Week

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Northwood University DeVos Students Participate in Simulation Week

CEDAR HILL, Texas – Last week Northwood University’s DeVos Graduate School sent thirty one Texas MBA students to Northwood University’s campus in Midland, Michigan to participate in Simulation Week.  This year students from the Daytime and Evening programs from Michigan, Texas, and Florida worked together to manage strategic, operational and leadership issues associated with running a company.

 “Simulation Week is one of the most significant learning experiences of the DeVos MBA program,” shared Celeste Lindell, MBA Corporate Relations / Graduate Advisor for the DeVos Graduate School of Management.

During Simulation Week, DeVos MBA students form different simulated companies and leadership structures that then compete against one another over the course of five straight days—with each day running as long as 12 to 18 hours. Students are purposely organized into teams representing different career and business experiences, skill sets, personalities and ages.

 “While there are many exceptional elements to Northwood University’s DeVos MBA program, none may be more unique and have more impact than Simulation Week”, expressed Northwood University President and CEO Keith Pretty.

Participants learn to use their broad-based industry knowledge and leadership skills to form and communicate a business plan. The team becomes united, and members are directed in identifying opportunities and overcoming challenges in the pursuit of a common goal. Proven leaders emerge from this intense experience, knowing more about themselves, their strengths and limitations, and the process for working more effectively and efficiently with others in the business world.

Beyond learning business, Northwood University students experience a transformation both personally and professionally through the intensive course of study and simulation experience.

The DeVos curriculums focus on integration over specialization. Rather than concentrations or majors, DeVos offers a focused management program. Students study management by practicing management. Through the team cohort learning model, students become a standout thinker and problem solver in their professional and personal endeavors.

To learn more about Northwood University’s DeVos Graduate School, please contact us at 1.800.622.9000.


Northwood University is committed to the most personal attention to prepare students for success in their careers and in their communities; it promotes critical thinking skills, personal effectiveness, and the importance of ethics, individual freedom and responsibility.

Private, nonprofit, and accredited, Northwood University specializes in managerial and entrepreneurial education at three full-service, residential campuses located in southern Florida, mid-Michigan and northern Texas. Adult Degree Programs are available in eight states with many course delivery options including an online option. The DeVos Graduate School offers day, evening and weekend programming in Michigan, Texas, Florida and Switzerland. The Alden B. Dow Center for Creativity and Enterprise in Midland, Michigan, specializes in creative thinking and innovation development. International education is offered through study abroad and in Program Centers in Switzerland, China, Malaysia and Sri Lanka.