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University of the Aftermarket Enjoying Busiest, Most Successful Month in its History

Published on 9/21/2009 4:12:35 PM

University of the Aftermarket Enjoying Busiest,
Most Successful Month in its History

Sold-Out Education Sessions, Expanded 'Distance Learning' Curriculum,
Preparation of First 'On-Demand' Video Courses Highlight Growing Momentum

Midland, MI – The University of the Aftermarket is enjoying the busiest month in its history, with back-to-back sell-outs of core executive education sessions, the introduction of a dramatically expanded offering of "Distance Learning" courses and production of the first series of short-format video programs to be offered "On-Demand" via the World Wide Web.

"Our industry has clearly embraced the need to invest in timely, relevant, accessible education that can help drive positive business results," said University of the Aftermarket Director Brian Cruickshank, AAP. "The University is serving both as a catalyst of this positive change as well as the provider of an array of new learning opportunities that address many current and long-term challenges."

This week's CARQUEST School of Business, a collaboration of CARQUEST, the University of the Aftermarket and Northwood University's DeVos Graduate School of Management, attracted a full house of CARQUEST independent store owners. The four-and-a-half-day program is conducted at the Sloan Family Building for Aftermarket Studies on Northwood University's Midland, Mich., campus.

Next week the University of the Aftermarket will welcome a full class of automotive and commercial-vehicle professionals for the first weeklong session of the 2009-2010 Leadership 2.0 experience. With 26 participants representing every step in the industry value chain, the incoming class is both the largest in more than a decade and the most diverse.

The University of the Aftermarket also recently opened registration for its expanded Distance Learning program, now featuring 11 industry-specific courses offered online for increased convenience and flexibility. These six-week courses, led by Northwood University and University of the Aftermarket faculty, range from "Aftermarket Policies and Procedures" to
"E-Commerce."

In addition to long-format Web-based courses, the University's much-anticipated On-Demand program -- which will offer an array of one- to two-hour workshops, presentations and other content via live video streaming technology -- is nearing its introduction. The first seven On-Demand courses are expected to be available in the coming weeks via the www.universityoftheaftermarket.com Web site.

For additional information regarding the University of the Aftermarket, please visit www.universityoftheaftermarket.com or call 1-800-551-2882.

ABOUT THE UNIVERSITY OF THE AFTERMARKET

The University of the Aftermarket is an educational alliance of the Automotive Aftermarket Industry Association, the Automotive Warehouse Distributors Association and the Motor & Equipment Manufacturers Association and is an operating unit of Northwood University. The University of the Aftermarket provides business, management and leadership education to professionals in the motor vehicle aftermarket through on-line, custom, conference, and partnership educational opportunities. Through these programs, the University awards CEU credit that can be applied toward completion of the aftermarket's Automotive Aftermarket Professional (AAP) or Master Automotive Aftermarket Professional (MAAP) certifications.

ABOUT NORTHWOOD UNIVERSITY

Northwood University is committed to the most personal attention to prepare students for success in their careers and in their communities; it promotes critical thinking skills and personal effectiveness, and the importance of ethics, individual freedom and responsibility.

Private, nonprofit and accredited, Northwood University specializes in managerial and entrepreneurial education at three full-service, residential campuses located in Southern Florida, mid-Michigan and Northern Texas. Adult Degree Programs are available in eight states with many course delivery options including online. The DeVos Graduate School offers full-time, evening and industry specific master's degree programs for entrepreneurs and executives in Michigan, Texas and Switzerland. The Alden B. Dow Creativity Center on the Midland, Michigan, campus specializes in creative thinking and innovation development. International education is offered through terms abroad and in Program Centers in Switzerland, China, Malaysia, Sri Lanka and Bahrain. Northwood University also operates the Margaret Chase Smith Library in Maine.

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