Entertainment, Sport & Promotion Management/Management

Bachelor of Business Administration (BBA)

This is a sample guide based on current degree requirements. Students should obtain a date-specific curriculum guide from their campus registrar or Academic office, based on when they entered their program of study at Northwood University.

Freshman Year 

Fall Term 17 crs.
PSY 110 Introduction to College Studies 1 cr. 
ESM 101 Intro. to Sport & Entertainment 4 crs.
ENG 115 Composition I   4 crs
MTH 111/115 Intermediate or College Algebra 4 crs
PHL 110 Phil. of American Life & Business 4 crs.
MIS 104 Operating Systems  1 cr.

Winter Term 17 crs.
ESM 102 Sport & Entertainment Ethics 4 crs.
ECN 221 Principles of Microeconomics 4 crs.
MTH 115 or elective College Algebra  4 crs.
SPC 205 Speech  Communication 4 crs.
MIS 107 Word Processing  1 crs.

Spring Term 17 crs.
ESM 103 Public Relations & Comm. In Sport & Entertainment 4 crs.
ECN 222 Principles of Macroeconomics 4 crs.
ENG 120 Composition II  4 crs.
MIS 105 Spreadsheet & Database Principles 4 crs.
MIS 109 Presentation Software  1 crs.

Sophomore Year 

Fall Term 16 crs.
ESM 201 Governance in Sport & Entertainment Mgt. 4 crs.
ACC 241 Principles of Accounting I 4 crs.
HIS 210 Foundations of the Modern World I   4 crs.
MKT 208 Principles of Marketing 4 crs.

Winter Term  17 crs.
ESM 202 Sport & Entertainment Marketing 4 crs.
ACC 242 Principles of Accounting II 4 crs.
HIS 215 Foundations of the Modern World II  4 crs.
MGT 230 Principles of Management 4 crs.
EXF  Executive Fitness Elective 1 cr.

Spring Term 16 crs.
ESM 205 Facility & Event Mgt I 4 crs.
ACC 243 Principles of Accounting III 4 crs.
ENG 260 Applied Communications 4 crs
PSC 201 Intro. to American Government 4 crs

Required
ESM 204 Practicum I 1 cr.

Junior Year

Fall Term 16 crs.
ESM 301  Sociology of Sport & Entertainment 4 crs.  
ECN 400  International Trade 4 crs. 
FIN 301/321 Financial Management  4 crs
LAW 300  Business Law I  4 crs. 

Winter Term 17 crs.
ESM 302 Facility & Event Management II 4 crs. 
ESM 312 Legal Aspects of Sport 4 crs. 
MTH 231 Statistics I 4 crs.
NSC 210 Environmental Science  4 crs.
MGT 340 Employment Research & Planning 1 cr.

Spring Term  17 crs.
ESM 330  Sport & Entertainment Sponsorship & Fund Raising  4 crs. 
MTH 334 Marketing Research Statistics 4 crs. 
PHL 301 Ethics  4 crs.
MGT 430 Management of Information Technologies 4 crs.
SPC 440 Employment Presentation Techniques 1 cr. 

Senior Year

Fall Term 16 crs.
ESM 410  Sport & Entertainment Leadership 4 crs. 
ENG 401  Comm & Interpersonal Relations 4 crs. 
HUM Humanities Elective 4 crs.
SOC 350 Cultural Anthropology 4 crs.

Winter Term 16 crs.
ESM 402  Sport & Entertainment Economics 4 crs. 
MGT 403 International Management 4 crs.
NSC Natural Science Elective 4 crs.
PSY 250 Principles of Psychology or
SOC 250 Principles of Sociology  4 crs.
EXF  Executive Fitness Elective 1 cr.

Spring Term  16 crs.
ESM 403 Seminar in Sport & Entertainment 4 crs. 
ECN 401 Economics of Public Policies 4 crs.
English Literature Elective 4 crs.
MGT 425 Organizational Behavior & Leadership  4 crs.

ESM 304 Practicum II 1 cr. 
ESM 299  Internship Required 4 crs. 

Total Credits for BBA 206 crs.