Undergraduate Degrees/Majors and Departments

The four-year bachelor's of Business Administration (BBA) degree comprises intensive and broadly based management education, along with a healthy component of general education and the arts. The BBA graduate will have a broad command of the way the entire business community fits together and how each industry and economic sector plays a part. The BBA graduate may proceed to graduate school if that is part of the individual's career plan. We also host the DeVos Graduate School of Management in Michigan and abroad where students can earn a Master of Business Administration (MBA) degree.

Northwood University offers a Bachelor of Business Administration (BBA) degree at the undergraduate level in the majors listed below. 

Accounting Department

• Accounting BBA

Advertising Department

• Advertising & Marketing/Management BBA (Dual Major)

Aftermarket Management Department

• Aftermarket Management/Management BBA (Dual Major)

Automotive Marketing Department

• Automotive Marketing/Management BBA (Dual Major)
• Automotive Marketing/Banking & Finance/Management BBA (Triple Major)

Banking & Finance Department

• Banking & Finance/Management BBA (Dual Major)

• Entertainment, Sport & Promotion Management/Management BBA (Dual Major)

Hotel, Restaurant & Resort Management Department

• Hotel, Restaurant & Resort Management/Management BBA (Dual Major)

International Business Department

• International Business/Management BBA (Dual Major)

Management Department

• Management BBA
• Computer Information Management/Management BBA (Dual major for transfers only)

Marketing Department

• Advertising & Marketing/Management BBA (Dual Major)
• Marketing/Management BBA (Dual Major)