Incuba8 is a flagship program offered FREE of charge to any Northwood University student (UG, ADP, MBA) who has a business concept that they would like to work on intensely and move closer to a new enterprise.  Offered in a "bootcamp", weekend format, Incuba8 is offered twice a year on the Michigan campus and on request at the FL, TX & Swiss campuses.  Prior to the Business Startup Pitch Competitions, PITCH TRAINING is also available.  Pitch Training is a 3 hour experiential workshop designed to prepare and hone effective pitches for the competition.


Incuba8  Takeaways:

1) Understand Your Business Design

  • Create, clarify, and articulate the organizational vision and purpose
  • Define the motivating needs, problems, and desired impact
  • Design your product or service around the customer needs and business goals
  • Identify who is paying for your product and why; understand your pricing structure
  • Have a viable business model

2)  Stand Out To Your Audiences

  • Describe your idea in a concise way that resonates
  • Understand your different audiences and what is important to them
  • Present your concept in a thorough and entertaining way

3)  Move Ahead!

Map out your next steps to make your idea a reality and take your startup to the next stage

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